Floor stands
Independent product displays for campaigns, premieres and permanent presence of the brand in the store.
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Visibility at the point of sale
Advertising stands and POS
We design and produce cardboard stands, displays and POS materials that organize product presentation and effectively attract customers' attention.
01
Individual design
02
Eye-catching print
03
The structure is ready for exhibition
Solutions tailored to your needs
Display consistent with your brand
We combine the sales function with a design tailored to the product and store space. We care about stability, convenient installation, logistics and high quality of advertising space.
Countertop displays
Compact solutions for presenting smaller products on the counter, shelf or at the checkout.
POS materials
Cardboard elements supporting brand communication and distinguishing the offer at the point of sale.
Exposure, information and sales
Cardboard stands and displays designed for the product
A well-designed display creates an additional sales point, directs the customer's eyes and allows the most important information about the offer to be conveyed. It can support a premiere, promotion, limited series or permanent presentation of products - both in a large retail chain and in a smaller point of sale.
Shelf stands
Free-standing structures with shelves, a topper and a large area for brand communication.
Countertop displays
Smaller displays for cosmetics, pharmaceutical products, accessories, samples or printed materials.
Pallet displays
Solutions tailored to the established base field and method of product delivery to the store.
Information elements
Boards, stands and other POS materials that mark the zone, present the offer or direct the customer.
The structure has specific work to do
A cardboard display that presents the product and facilitates purchase
A cardboard display is a display equipped with shelves, partitions or a place to hang products. Placed outside the regular shelf, it can highlight a promotion, new product or limited edition, and when placed on the counter it helps to take advantage of the impulse shopping zone.
The product layout should be clear, provide easy access and at the same time leave room for sales messages. The topper, sides and front of the shelves can present the brand identification, product benefits, price or selection instructions. We select the scope of information so that the exhibition is not overloaded.
We design both extensive floor stands and small tabletop displays. The format, number of shelves, method of replenishing goods and place of installation result from the brief, not from one universal template.
Large format and compact form
Shelf stand or countertop display?
The shelf stand provides a large exhibition and advertising space. It works well as an independent product island or as a complement to a shelf. Constructions using a base area similar to a quarter pallet and a height convenient for the customer are popular, but the final dimensions are always adjusted to the product and the requirements of the retail chain.
A tabletop display takes up less space and focuses attention on smaller products, leaflets or samples. It may have shelves, partitions, pockets or a simple information board. Thanks to this, it works well at the checkout, on the counter and on a standard store shelf.
Display as a brand tool
What determines the effectiveness of POS materials?
- 01Clear presentation
The products are organized and available, and the customer quickly understands the offer and how to choose a variant.
- 02Consistent identification
The colors, graphics and messages may refer to the packaging and the entire brand campaign.
- 03Adaptation to the space
The design utilizes available space without impeding product operation or display completion.
- 04Campaign flexibility
Changing the graphics, message or product configuration allows you to prepare the exhibition for the next action.
From brief to series production
How is an advertising stand created?
We start the process by learning about the product, display location, expected number of shelves, load and campaign duration. Based on this, the designer develops the display grid and selects the type of cardboard. The graphic design is prepared on the appropriate grid, thanks to which the print complies with the cutting, creasing and folding lines.
Before starting production, you can make a prototype and check product fit, stability, access to shelves and ease of assembly. Load capacity is not a constant feature of each stand - it depends on the structure, material, shelf span and weight distribution, so it should be verified for a specific implementation.
Ready-made displays can be delivered flat-folded. This limits the transport volume and facilitates distribution to many points, provided that the instructions and time needed for assembly are properly planned.
Material and surface quality
Cardboard, printing and finishing selected for the campaign
To make the display, we select cardboard with parameters corresponding to the format, load and expected period of use. A natural or white surface and printing of elements visible to the customer are possible.
The print allows you to use the topper, sides and fronts of the shelves as an information carrier. Depending on the expected effect, the project may be supplemented with selected refinements, and the implementation technology is agreed with the expenditure, budget and exhibition requirements.
Let's design a display for your product
Tell us about the product and where it is sold. We will prepare the design assumptions for the stand, countertop display or other POS material.
Let's talk about your project